Your visibility online can make the difference between surviving and thriving
You know your target market, and we know where to find them. Whether you sell online or not, Internet marketing provides the absolute best value for dollar. Why? Because your promotional materials only appear when and where they are most effective.
Internet marketing includes search engine optimization, search engine marketing, social media marketing, display advertising, analytics, conversion optimization and more. Our marketing experts understand how to be effective online and design a campaign to suit your business model, products and services.
The goal of search engine optimization (SEO) is no longer just about raising the ranking of your website. With advances in the sophistication of search engines, the optimal goal of SEO is to provide a perfect match between you and your ideal customer.
Search engines like Google, Yahoo, and Bing place these ads above and beside the results. (See examples below.) These ads only appear when the searcher uses keywords specified by the SEM manager, and normally only require a fee payment when the ad is clicked on and the user is directed to your website. This is called "pay per click" or PPC advertising.
Discover the power of social media marketing
There are many ways to take advantage of the popularity of social media. Social media marketing includes several different types of promotional and public relations activities on Internet sharing sites such as Facebook, LinkedIn, YouTube, Pinterest, Twitter, and Google+.
You have a product or service and you are looking for the ideal advertising campaign. Perhaps this is a combination of placement advertising on popular websites, blog articles about your industry or products, shout outs by market mavens on social media, search engine optimization and or social media engagement strategies.