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Web Design Case Study:

Everest Cleaning

The Review

Business Challenge

Everest needed a powerful, conversion-driven web presence that:

  1. Showcases breadth of services: highlight over a dozen specialized offerings.

  2. Communicates trust & quality: featuring BBB accreditation, glowing testimonials, and eco‑credentials.

  3. Supports growth: scalable design to support franchise expansion, new city pages, and lead generation.

Just some of the pages we created

Homepage Redesign

Designed a clean yet impactful hero section with core service pillars and a clear “Book a Free Consult” CTA.
Like what you see?

Service Page Templates

Modular page templates for each vertical (e.g. carpet cleaning, strip & wax) with SEO‑rich headings and service benefits.
Does Your site need a Refresh?

Lead-Gen Funnel

Easy-to-use contact forms, quick estimate flows (“Free site inspection for your office space” feature)
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Stop Losing Customers
to Your Competition

This is your opportunity to accelerate your business growth.

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Client Overview

Everest Commercial Cleaning Services is a Canadian janitorial leader, founded in March 2022 and headquartered in Burnaby, BC. Serving the Lower Mainland (including Vancouver, Richmond, Surrey) alongside Calgary and Toronto, Everest offers eco-friendly, professional cleaning across industries—from offices and daycare centers to hospitals, restaurants, and post‑construction sites. They boast BBB A+ accreditation (since Feb 21, 2025), a 100% satisfaction guarantee, and a fully trained, insured workforce

Image for Web Design Case Study – Everest Commercial Cleaning
  • Multi-Location Expansion Ready
  • Conversion-Optimized Service Pages
  • Trust-Building Features Baked In
  • Mobile-First, Fast, and Fully Managed
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Image for Web Design Case Study – Everest Commercial Cleaning
Image: Solutions We Delivered
Image: Solutions We Delivered
Image: Solutions We Delivered
Image: Solutions We Delivered
Image: Solutions We Delivered

Solutions We Delivered

IIAS collaborated with Everest to rebuild their website with strategic improvements:

Optimized service pages:

Clear, dedicated sections with detailed benefits and CTAs for each cleaning category (e.g., daycares, banquet halls, hospitals).

Visual hierarchy for trust signals:

BBB accreditation and satisfaction guarantee prominently displayed; authentic client testimonials woven into every page.

Interactive "Book a Free Consultation" journey:

Streamlined forms, click-to-call, and pre‑filled inquiry options to connect business owners quickly.

Scalable architecture:

Easily replicated templates for adding new service locations or franchise opportunities like “Everest Academy” and region-specific pages (e.g. Calgary, Toronto).

Desktop_Everest_Commercial_Cleaning_Services
Desktop_Services___8211__Everest_Commercial_Cleaning_Services
Desktop_Book_a_Free_Consultation___8211__Everest_Commercial_Clean___
Desktop_Banquet_Hall_Cleaning___8211__Everest_Commercial_Cleaning___
Desktop_Carpet_Cleaning___8211__Everest_Commercial_Cleaning_Services
Desktop_Daycare_Cleaning_Services___8211__Everest_Commercial_Clea___

Key Outcomes

  • Lead volume boosted: Double-digit increase in consultation bookings from Vancouver and Burnaby.

  • Lower bounce rate: User engagement rose as visitors found clear, structured info on each service.

  • Improved SEO: Optimized service and location pages began ranking for key queries like “office cleaning Vancouver” and “post‑construction cleaning Calgary”.

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Conclusion

By revamping Everest’s digital presence, IIAS transformed their site into a lead‑driven platform that mirrors their professionalism, service diversity, and community trust. The results? More consults, stronger brand positioning, and a scalable web platform ready to fuel their national expansion.

What People Say About Us

Client Testimonials

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iias - International Internet Advertising Services Inc.
5.0
Based on 54 reviews
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Diane Marsh profile picture
Diane Marsh
1 year ago
Redid our website and email system and listened to what we wanted and did a great job. We are pleased with the way the new website draws your interest to the animals and the charity.
Glenda profile picture
Glenda
1 year ago
Our website is a critical link to the supporters of the non profit I work with. Nick and Paul took time to understand our unique needs and tailor the design and esthetic to align to our goals.

Meetings were always well structured, timely and informative. Support was only ever a quick request away. We are so pleased with the end result, delivering on objectives and coming in on budget.
Chelsea Lenser profile picture
Chelsea Lenser
2 years ago
Great work, friendly and easy to collaborate with.
John Lopez profile picture
John Lopez
2 years ago
Nick and Mike were fantastic helping us grow our contracting business. From web design, marketing strategy, and all the fine tune adjustments throughout the years the friendly team at iias took care of that end for us so we could do what we do best. And now that other opportunities are evolving for us we are looking forward to growing those businesses together with the iias team support.
HD Plastic profile picture
HD Plastic
2 years ago
We work with IIAS for the past two years for our food packaging website, and I can't say enough about their excellent service. Nick and his team are incredibly attentive, always responsive to our needs, and demonstrate great professionalism in every interaction. Thanks to their expertise, we've seen consistent growth in our organic traffic over the last two years. I highly recommend IIAS for anyone looking to improve their SEO strategy!
Jeet Sidhu profile picture
Jeet Sidhu
2 years ago
Our family business had the great pleasure of working with Mike and his team at International Internet Advertising Services. Mike was extremely helpful and gave us practical ideas and as well as amazing ideas outside the box.

We had a major deadline for an industry event and Mike got the website and related materials for the event done in a very short amount of time. We thought we approached Mike too late for the event but he hustled and got it done.

We are grateful to IIAS and we absolutely love their designs and the feedback from our industry partners validates this.

I strongly recommend Mike and his team as they will get the job right, on time and within budget.
Michelle Demarinis profile picture
Michelle Demarinis
3 years ago
My website had crashed and iias had it up and running in no time. They also improved the look of my site. Very impressed with their knowledge and capability.
Jamie Hennessy profile picture
Jamie Hennessy
3 years ago
IIAS is top notch and will help your business get better results with less investment in google adds.
Sean MacNeil profile picture
Sean MacNeil
3 years ago
Fast project turnaround and concise communication in all phases of development and implementation
Danielle Holtjer profile picture
Danielle Holtjer
3 years ago
Nick and his team are lovely! He guided me through a start-up website, and we are now at 4000 visits a month. Highly recommend everyone at IIAS.
Gina Spencer profile picture
Gina Spencer
3 years ago
Knowledgeable and outstanding customer service!
Moreza Bahar profile picture
Moreza Bahar
3 years ago
We used IIAS for our digital marketing and they've helped our website generate leads for our business. It's been a great experience working with Nick and his team there. I have referred IIAS to a number of my friends and I also strongly recommend it here.
khatereh nejadkazemi profile picture
khatereh nejadkazemi
3 years ago
Nick and their team go above and beyond to help their clients achieve their desired goals. They are very professional, knowledgeable, and punctual. Nick always gives best advice to his clients and I wholeheartedly recommend him.
Steve Klassen profile picture
Steve Klassen
3 years ago
Upon a chance encounter with Nick, he was quick to offer his services in helping us get our website up and running. Despite my limited knowledge and endless questions regarding all things tech & websites, he was patient, insightful and generous with his time. He was great at following up with our status and satisfaction with the site. Plus he gave us a great discount for his services. I can honestly say that without Nick, I'd still be floundering in trying to get our site up and running.
Beauty En Route profile picture
Beauty En Route
5 years ago
I have been working with Nick and his team at iias for SEO for the past six months and have had amazing results. In this time, I can see that our website traffic has tripled from Google, and we are also getting around twice as many people seeing our map listing on Google. On top of the impactful improvements they have made to my traffic, Nick is also great at communicating. I can tell they care about me because we have meetings every month and they make sure I'm in the loop with their detailed reports and understand the basics of what they are even doing. Nick has also always gone the extra mile to answer any questions I have.

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