SEO Case Study
Finquest Financial
6.3× the organic clicks in six months. 190 clicks to 1,200, 5.66K impressions to 89.2K, and 623 ranking keywords.
The numbers
Results for Finquest Financial
Named results from work we actually ran. Placeholders below will be replaced with the final verified numbers.
Proof screenshots
Search visibility after the work
Analytics, rankings, and Maps screenshots, swap these for the final verified captures when ready.
Organic growth
Search Console lift: clicks and impressions over six months
Business Challenge
A real business that Google barely knew existed
Finquest Financial already had a site and an offer people search for. What they did not have was a search footprint. Organic demand was sitting on the table for competitors.
The job was not a redesign for its own sake. It was to get the pages in front of people already typing payday and financing terms into Google, then keep compounding.
Solutions We Delivered
What IIAS delivered
We mapped real search demand to pages, fixed the technical gaps, and measured clicks and impressions in Search Console, not vanity charts.
Keyword map to real pages
Every high-intent financing search pointed at a page that could take the next step, instead of a thin homepage hoping Google would guess.
Technical and on-page SEO
Titles, structure, crawl, and content tuned so Google could read the offer and send the right people.
Measurement that matches the business
Clicks, impressions, and ranking coverage tracked in six-month windows so the lift was obvious.
Key Outcomes
What changed for Finquest Financial
- Organic clicks 190 → 1,200 in six months
- Impressions 5.66K → 89.2K
- 623 keywords ranking
- A search footprint that did not exist before the work
Conclusion
What changed for Finquest Financial
Finquest did not need more ads to find customers who were already searching. They needed SEO that moved clicks, not charts.
The Next Step
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