SEO Case Study
Prima Power Systems
Prima Power Systems aimed to significantly expand their market share in Western Canada and achieve annual sales exceeding $50,000,000 and beyond. To kickstart this growth, the initial focus was on revamping their website, as it serves as th
The numbers
Results for Prima Power Systems
Named results from work we actually ran. Placeholders below will be replaced with the final verified numbers.
Proof screenshots
Rankings, traffic, and search visibility
Analytics, rankings, and Maps screenshots, swap these for the final verified captures when ready.
Organic traffic
Traffic growth screenshot, replace with final GSC / Analytics capture
Keyword rankings
Rankings screenshot, replace with final SERP / rank tracker capture
Google Maps / local
Maps / local pack screenshot, replace with final GBP capture
Search Console
Search Console screenshot, replace with final verified report
Business Challenge
The business needed a stronger digital engine
Prima Power Systems aimed to significantly expand their market share in Western Canada and achieve annual sales exceeding $50,000,000 and beyond. To kickstart this growth, the initial focus was on revamping their website, as it serves as the cornerstone for all future marketing efforts. Subsequently, efforts were directed towards launching Google Ads Campaigns and implementing Search Engine Optimization (SEM and SEO) strategies to attract distinct segments of their target audience.
The Strategy
Screenshots & proof
Site screenshots across every device
Screen 1
Homepage & key landing pages
Screenshots of the live site that earned the rankings, desktop, tablet, and mobile.
- Desktop
- Tablet
- Mobile
Screen 2
Service / category pages
Inner pages built and optimized to capture high-intent search traffic.
- Desktop
- Tablet
- Mobile
Screen 3
Local & conversion pages
Contact, booking, and local pages that turn visibility into leads.
- Desktop
- Tablet
- Mobile
Solutions We Delivered
What IIAS delivered
We rebuilt their search visibility with technical SEO, on-page structure, local presence, and content that ranks, then measured what actually moved.
Technical & on-page SEO
Site structure, speed, crawlability, and page-level optimization so search engines can understand and rank the business.
Local SEO & GBP
Google Business Profile and local signals that put them in front of nearby customers searching right now.
Content that ranks
Pages and content mapped to real search intent, not filler blog posts.
Authority & links
Credible mentions and links that strengthen trust in competitive markets.
Key Outcomes
What changed for Prima Power Systems
- Measurable organic traffic growth
- Stronger local / Maps visibility
- Higher rankings for priority searches
- Clearer path from search to lead
- A foundation that keeps compounding month to month
Conclusion
What changed for Prima Power Systems
The Prima Power Systems project gave the business a stronger digital foundation, clearer, faster, and built to support growth instead of holding it back.
The Next Step
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