Business PR in the Time of Social
It is standard for all companies and businesses to create press releases as part of their information and marketing campaigns. With the advent of social networking sites and the type of marketing specifically targeted to social media users, it is important for businesses to know how to adapt their press releases to this new technology. […]
Your Ultimate Guide to Internet Marketing Challenges For Web Designs
Whether offline or online, marketers like you face a variety of challenges. In the online world, many marketers worry of not getting enough reach or traffic to their sites, or not being able to profit from their target market. What are some of the top Internet marketing challenges, and what are ways how to solve […]
Is Search Engine Optimization (SEO) Spam?
The simple answer to this question is NO; search engine optimization is not spam. Here is a great video from Matt Cutts talking about search engine optimization and how it can be helpful for search engines and website owners. The long answer is that if done improperly search engine optimization can become spam. There are […]
Why Internet Marketing is Good for Your Business
When you ask this question more than 10 years ago: “Does your company have a website?” you would not be surprised when you meet a few people saying they don’t have a website for their companies. Some would even ask: “Why would I even need a website? My company is doing well in its sales, […]
Ways to Make Your Brand Memorable on Social Media
Nowadays, when you want to promote your website, you cannot ignore the power of social media. Millions of people worldwide are into social media, such as Facebook, Twitter, and Google+. You can therefore tap the potential customers in social media to be aware of your products and services and might be interested in purchasing them. […]
Three Reasons Why I Signed My Business Up for Facebook, Twitter
I believe that we are currently experiencing the most social the world has ever seen, with hordes of social networking sites proliferating in the Internet, with new ones being introduced everyday. Despite this smorgasbord of social networking platforms for my online marketing needs, I have decided to focus the bulk of my efforts on two […]
The Wonderful World of SEO
One of the best ways to promote your products and services online is by using a great agency for search engine optimization (SEO). After you have finished creating your website, including the design and content, make sure that you devise and implement a good SEO strategy in order for your website to appear high on […]
The Cheat Guide to Internet Marketing
So you want to Internet marketing, but you don’t know where to start? Internet marketing may be hard to understand for a number of people, but you should not be among them. Here’s a cheat guide for all those who are grappling with digital and internet marketing. Do social media marketing There is a wide […]
Nine Quick SEO Tips Even Your Mother Would Love
So you are thinking of devising and implementing a sound search engine optimization (SEO) strategy for your website. Here are some very nine helpful tips to get you started. Many of these tips are so easy, that even a non-techie person like your mother would love. The rule “content is king” applies in online. Make […]
My Three Best Partners for Online Marketing
A few years ago, a friend convinced me that it is time to scale back on traditional marketing tools like flyers, billboards, or television ads and to start exploring the possibilities of using the Internet. With much trepidation but also a bit of excitement, I slowly incorporated online for my business marketing mix, and I […]
