Our Website Optimization Approach
(WOA)

Our Website Optimization Approach
(WOA)

Would you like to know the secret of how companies like McDonald’s, Walmart or Amazon grew so big and fast?

*hint: it’s what this page is about.

It’s all about processes.

These big companies all focused on their processes and the way they did business.
Now let me explain…

When you have a process and system:

  1. You are in power and control.
  2. You have better and clearer communication.
  3. Running your business cost less for you because you are more efficient and effective.
  4. You can easily out-manage and out-organize your competitors.
  5. You get a better end product.
Would you like to know the secret of how companies like McDonald’s, Walmart or Amazon grew so big and fast?

*hint: it’s what this page is about.

It’s all about processes.

The big companies just focused on their processes and the way they did business.
Now let me explain…

When you have a process and system:

  1. You are in power and control.
  2. You have better and clearer communications.
  3. You have less costs because you’re more efficient and effective at running your business.
  4. You can easily out-manage and out-organize your competitors.
  5. You get a better end product.

We’ve honed and cultivated our skills from over 2 decades of rigorous testing and development.

During that time we’ve simplified each and every single aspect of what we learned about an optimized website into 3 important cores. 

● Aesthetics  ●  Functionality  ●  Conversions  ●

WOA is a step by step process all our clients go through because it is a proven system.

Optimizing your website is like shooting a rocket to the moon, adjustments and tiny corrections need to be made all the way to the moon, or in our case: all the way to a fully optimized website.

A fully optimized website has only one goal;
to get a person to take action whether it is to email / phone / contact you, fill out a form etc.

We have over 2 decades of rigorous testing and development.

We’ve simplified each and every single aspect of what we learned about an optimized website into 3 important cores. 

● Aesthetics  ●  Functionality  ●
●  Conversions  ●

WOA is a step by step process all our clients go through because it is a proven system.

It’s like shooting a rocket to the moon!

adjustments and tiny corrections need to be made throughout the whole trip… or in our case:
all the way to a fully optimized website.

A fully optimized website has only one goal;
To get a person to take specific action.

The WOA Principles 

(website optimization approach)

  • Clear communication is expected between both parties.
  • We need to understand who you are and what you are trying to accomplish because we need to have the same goal before we begin working together.
  • Sometimes not all information is known (Sometimes it’s simply forgotten).  Since this happens every once in a while, we need to be adaptive and have the flexibility to change direction when needed.
  • We will review project multiple times during the development so both parties can be on the same page.
  • Models, visual and prototypes can be used as a method of communicating concepts rather than words because it’s more efficient at times.
  • While working together each of our team members will have different roles in building the site but we will make sure everyone has the same goal in mind through the development.

These principles allow a project to run as smoothly and efficiently as possible.

The WOA Principles
  • Clear communication is expected between both parties.
  • We need to understand who you are and what you are trying to accomplish because we need to have the same goal before we begin working together.
  • Sometimes not all information is known (Sometimes it’s simply forgotten).  Since this happens every once in a while, we need to be adaptive and have the flexibility to change direction when needed.
  • We will review project multiple times during the development so both parties can be on the same page.
  • Models, visual and prototypes can be used as a method of communicating concepts rather than words because it’s more efficient at times.
  • While working together each of our team members will have different roles in building the site but we will make sure everyone has the same goal in mind through the development.

These principles allow a project to run as smoothly and efficiently as possible.

THE 10 STEPS OF WOA:

During the development period, the website is tested and reviewed by peers and management on a regular basis.
A standardized test is done to the site just before the final submission of the website for the client/s approval to publish. 

  1. In-depth analysis is done to figure out the goal and purpose of the website.
  2. The foundation begins to be coded and the structure of the website, as well as its features, begin to be developed.
  3. The functionality of the website is further analyzed and customized for the specific business.
  4. The general design and functionality are built into a prototype and reviewed by the team to make sure that it is easy to navigate and use.
  5. Data structure design and implementation.
  6. The coding and programming for the backbone of the website are tested and tweaked until completed.
  7. Sections of the website are reviewed to make sure both parties are on the same page. These section of the website are reviewed and tested so that they can be integrated together.
  8. The final draft is created from the integration. The website is then tested, made available for review and after it has passed all the tests, it is on standby until the final approval.
  9. The final version is then uploaded and transferred to your host server
  10. On-going support, modification, enhancements, upgrades and general maintenance are performed on the website (Depending on maintenance package selected)
These 10 easy steps have been pioneered to simplify and optimize the most complex and difficult projects for you.

THE 10 STEPS OF WOA:

During the development period, the website is tested and reviewed by peers and management on a regular basis. A standardized test is done to the site just before the final submission of the website for the client/s approval to publish. 

  1. In-depth analysis is done to figure out the goal and purpose of the website.
  2. The foundation begins to be coded and the structure of the website, as well as its features, begin to be developed.
  3. The functionality of the website is further analyzed and customized for the specific business.
  4. The general design and functionality are built into a prototype and reviewed by the team to make sure that it is easy to navigate and use.
  5. Data structure design and implementation.
  6. The coding and programming for the backbone of the website are tested and tweaked until completed.
  7. Sections of the website are reviewed to make sure both parties are on the same page. These sections of the website are reviewed and tested so that they can be integrated together.
  8. The final draft is created from the integration. The website is then tested, made available for review and after it has passed all the tests, it is on standby until the final approval.
  9. The final version is then uploaded and transferred to your host server
  10. On-going support, modification, enhancements, upgrades and general maintenance are performed on the website. (Depending on maintenance package selected)
These 10 easy steps have been pioneered to simplify and optimize the most complex and difficult projects for you.
Take Your First Step for an
Optimized Website Today
Take Your First Step for an
Optimized Website Today

Save the headache and go through this simple process with us.