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Internet Marketing on a Tight Budget: The Lowdown

In a wired world where every online business is fighting for attention from customers, it has become more difficult to get noticed by your target market. Aside from the usual distractions online and in social media, you are also competing with bigger companies that have spent a lot of money in their marketing and advertising departments.

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How to Use Twitter for Sales and Marketing

Without a doubt, people who are into Internet marketing are using Twitter for sales and marketing. There is no reason for you not to tap the power of Twitter to promote your produces and services.

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Getting a virtual “foot in the door” - Ekonovac

With new media exploding all around us, it’s easy to get caught up in the fad of the day, and to totally forget about marketing basics. Back in the day, if you wanted to sell home appliances, you targeted women who worked in the home. If you could get your “foot in the door” to keep it open long enough to make your initial pitch, your chances of making a sale went way, way up.

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Free Software - Top Picks

Most of us have downloaded free software only to be let down, wasting time and energy trying to figure out the software and decide if it was worth the time and energy to download it.

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E2D produces award-winning results!

On June 25th, Fraser Health won the Award of Merit – Top Innovation at the Excellence in BC Health Care Awards for their new surgery web pages and the Soonest Surgery Tool. Why am I so excited? Because we built the tool! And because it is a shining example of our E2D development model at work.

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Domain Names – What You Need to Know

Over the years, many customers have contacted us regarding problems with their domain name or names. While these problems range in difficulty and solutions, we encourage all of our customers to think about their domain names at the time of registration. The following is a discussion of common problems with domain names and the solutions to these problems.

 

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Advertising in a Multichannel World – The Website Advantage

Ten years ago if you sat down in a coffee shop you’d see a few people sipping their cappuccinos while reading a newspaper. Now most of those people are tapping and poking a smartphone or tablet computer. If there is one thing we can count on in this world, its change, and advertising must change with it.

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A Few Tips to Help Leverage Your Business with the Top Social Networks

How can a business leverage social networking effectively?

In order to maximize your presence on the social Web you must take advantage of social networks in all stages of the purchase funnel, from awareness to learning to buying to loyalty.

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How to Boost Your Company’s Klout Score

Klout score is the new buzzword in the Internet, and especially for social media, today. An online and mobile application that measures an entity’s magnitude of influence in social media networks, it is a figure that can range from 1 to 100 summarizing for you and all your stakeholders the sway that you reach and hold you have over various market segments. The general rule is that a higher score for an entity is always better.

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