You may not pay much attention to the latest fashion trends, but as the core of your online marketing strategy, the look of your website needs to show potential customers that you are up to date with the latest and greatest. So, let’s take a look at what’s “in” for 2015.
Large Background Images
Great photographs that start telling a story from the first glance are becoming more popular as backdrops. You do need to choose the image carefully though – favouring the one that will generate an emotional response. Our own avant garde design guru Paul has used this technique with some fabulous results. Have a look at these two examples: